Am Design: integrating hotel investment thinking with interpretation of space

Time:2021-05-07

Before designing a hotel, it is necessary to have an in-depth understanding of the hotel brand in advance and make clear the positioning of the consumer group, the scale, grade and style of the hotel.

AM | Architectural appearance design of Xi'an Jinpan Hotel
▲AM | Architectural appearance design of Xi'an Jinpan Hotel

The most important thing is that the guests like it! First position the customer group well, and then choose the appropriate decoration design style. The purpose of guests staying in the hotel is to meet the needs of accommodation and service. Before the interior decoration design of the hotel, we should consider the needs of the guests in an all-round way, instead of blindly pursuing perfect design or taking luxury as the standard of hotel design. In addition to paying attention to the real functional needs of the hotel, we should also consider the emotional experience of the guests.

AM | Design of the hall of Xi'an Jinpan Hotel
▲AM | Design of the hall of Xi'an Jinpan Hotel

AM | Design of the hall of Xi'an Jinpan Hotel
▲AM | Design of the hall of Xi'an Jinpan Hotel

The real luxury of a hotel lies not in the expensive materials, but in the interpretation of space. Integrating the thinking of hotel investment is the expression of comprehensive art and the embodiment of comprehensive ability.

AM | Design of the hall of Xi'an Jinpan Hotel
▲AM | Design of the hall of Xi'an Jinpan Hotel

Professional hotel designers need to understand the business model of the hotel, have the thinking from the end to the front, study the habits of the residents, and integrate the operation thinking of the future hotel into the hotel design elements. This is a professional and excellent hotel designer!


AM | Standard room design of Xi'an Jinpan Hotel

▲AM | Standard room design of Xi'an Jinpan Hotel


A good hotel design needs to take the thinking of hotel investment, and it runs through all aspects of the whole hotel design, so as to improve the data of hotel investment, shorten the investment return cycle, and win profits for investors! This is exactly one of the purposes of investors' investment.
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